I attended the annual conference of the National Association of Branch
Campus Administrators (NABCA) last week, and it was a great time. The program was strong, but as usual a lot of
the value in attending was the opportunity to network with people committed to
the branch mission of providing access to higher education.
I presented a session, titled “Get Strategic to Compete: New Directions for Branch Campuses” which
turned out to be a lot of fun. The
audience was engaged and participated enthusiastically, which in turn gave me
all the more energy for my topic. In a
later post I’ll share more about some of the new directions I’ve observed.
My book, Out on a Limb: A Branch Campus Life was available for
purchase at the conference, and I was pleased to have 34 copies picked up. I also noticed an uptick in purchases of both
print and Kindle versions on Amazon, so maybe word is getting around. I’m not aware of any comparable book that is
relatively comprehensive on the branch campus topic, but it is difficult to
promote it in the absence of any sort of broad database covering branches.
In fact, I found sessions tied to members of the NABCA research
committee to be especially interesting.
That committee has come a long ways over the last several years, and I
noted enthusiasm for further steps. The
challenge simply to identify branch campuses and their characteristics is
enormous.
As one who has been around for most of NABCA’s existence, I felt real
pride in the work of the current leadership.
I wish the original founders could have attended this year. Their vision seems to have reached a tipping
point, and the organization is definitely on a roll. NABCA seeks to be a national, broad-based
organization in support of branch campuses, and I was struck by the diversity
of campus missions represented on the program, including both public and
private institutions and growing participation from community colleges.
For years we hoped to establish a position of executive director to
provide consistent leadership and better organization, and joyce gilley gossum is
making a huge difference in that role.
My congratulations to joyce and to the members of the executive
committee who hired her. Susan Cooper,
dean at California State University, Fullerton—Irvine Campus has been president
for this past year, and her campus also hosted the conference: Great job!
Leigh Atkinson, from Ohio University, was conference chair, and Allison
Fitzpatrick, from Brookdale Community College was co-chair. They and their committee had everything well
organized, and if there were any glitches, I didn’t notice them.
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